Marketing your site

The Internet has become a valuable marketing and information tool for businesses worldwide. In the past having a static web page was easy and just enough to get you noticed. Today, the Internet has grown tremendously and has evolved its content into greater amounts of marketing, visual and audio capabilities.

HBC Internet Services takes advantage of the Web's endless opportunities, developing an Internet presence that combines captivating design with an innovative use of Internet technology and marketing strategies. We base our solutions on a firm understanding of your business objectives, and interactive marketing goals. We take you through a series of steps to achieve your vision.

Our team will help you identify a clear goal for your web site (selling or educating) and

  • Determine the content and images to be included
  • Implementation-assemble the site-program
  • Publish your site on the World Wide Web
  • Promote your web site
  • Develop a plan to constantly update your site (image, content, marketing)

Launching a web site is easy, but making it last, grow, and become profitable is hard, requiring a diverse and integrated set of new skills and resources.

HBC Internet Services offers a full array of web development services and opportunities for your organization to grow and prosper.

Build a great web site and they will come ...
 Make them wait and they will leave.

Even though internet bandwidth and download speeds are increasing every day, there is a large number of internet users who are still using 28.8 modems and even 14.4 modems. If users have to wait over 10-12 seconds for a graphics-heavy web site to load, they will likely have moved on before your home page ever finishes loading.

Your web site should have graphics where graphics are needed and text for the rest. Every additional graphic that is added to a page increases the download time accordingly.

At HBC, we know how to build attractive, well-designed web sites which download in a minimum of time.

Slow Modems Still Dominate Home Internet Scene
Excerpt from an article at Nielsen-NetRatings

Total Web Audience, by Connection Speed (At-Home)

The table below compares the connection speeds of the total active Internet users. Nielsen-NetRatings data shows that eight percent of all active home users, or 6.8 million persons, are accessing the Internet in a broadband environment with speeds higher than 56 Kbps. More than half of all Internet users currently access the Web via a 56 Kbps connection, and the rest of the Web population connects at a speed of 33.3 Kbps or lower.

Connection Speed

Percentage of Online Audience

Modem 14.4 Kbps

6.6%

Modem 28.8/33.3 Kbps

33.6%

Modem 56 Kbps

51.1%

High Speed (over 56 Kbps)

8.6%

Source: Nielsen-NetRatings

Contact us today about getting your company online.

HBC Internet Services
Houston, Texas